Medical care transformed, 15 minutes at a time.

From our initial brainstorms with Flip the Clinic stakeholders and expert consultants, we developed a FTC Test Kit that was sent to a select number of pilot clinics. The kit included wellness exercise prompts, farmer’s market prescriptions, a more holistic “vital signs” checklist, and waiting room ”Flip Cards” that help patients focus their questions and concerns for their practitioner appointment. These test sites then sent us feedback to further develop these tools.

Over a one-year period, seven Lab workshops were held across the country to tap into health systems, clinics, organizations, corporations, and communities to ideate and pilot new ideas. The results of these workshops were published on the FTC website allowing people to comment on the ideas sprung from these sessions and then self-organize to further test them.

These workshops culminated in a national Flip the Clinic Summit, held in Denver, where participants from the labs came together to build on their earlier ideas to refine them for maximum utility and effect.

Since this event in 2015, some flips have yielded robust online communities around the hashtags #IWishMyDoc, #IWishMyPatient, and #KidsIRB. Flip #55, “Increase Digital Health Record Engagement,” will soon reach 20 million patients and 160,000 clinicians. Whitney Bowman-Zatzkin, who launched this Flip, presented it at the White House Champions of Change for Precision Medicine event in July 2015.