Amidst the new trend in remote work, Project Studios is an initiative that provides an alternative—collaborative workspaces where teams can congregate in person for those times when only face-to-face will do. Volume was hired to conceive a flexible, site-specific identity system that could be executed across a wide range of offices and architectural contexts while still maintaining a core visual and experiential narrative.
Inspired in equal measure by the messy, hands-on origins of the company and open-ended, rules-based conceptual art, we created a dynamic identity that might be limited in the color palette but wildly expansive in how it can be applied. This spatial branding system is not about consistency and rigid rules. Instead, it’s about a coherent spirit that can wax and wane depending on where it lives and the people designing it.
